

Discover the L'Oréal Elvive Full Resist Reinforcing Shampoo, expertly designed for fragile hair prone to breakage. This daily-use formula is powered by Aminexil, an active ingredient clinically shown to strengthen the hair fibre internally. It works to noticeably reduce hair-fall, helping to maintain your hair's natural volume and density.
Integrate this shampoo into your routine to promote visibly more resilient hair day after day.
Read MoreFragile hair? Discover Elvive Full Resist Reinforcing Shampoo, powered with [Aminexil], to reduce hair-fall by up to 92%*. Validated by dermatologists. Suitable for all hair types and textures. *From breakage. Instrumental test, shampoo + conditioner, 2022.